- Cloud companies need to learn from the mistakes of traditional software firms
- Re-invention and extension are the key concepts
- SuccessFactors wants to be a Business Execution Software provider
- Chief executioner Lars Dalgaard sees Business Execution as a major new software category
One of the many mistakes that was made by CRM firm Siebel Systems was its inability – or possibly its unwillingness - to re-invent itself. Look back to the formative years of the CRM market as we know it today and Siebel is a force to reckoned with, the fastest growing software firm in the industry and on track to be a major powerhouse for decades to come. Or so it seemed.



The good thing about standards is there are so many of them to choose from. But what's the balance between standardisation and innovation? 